10 Reasons Your Website is Losing You Customers (And How to Fix It)
You have a website. It has been live for a while. But the phone is not ringing the…
Selling online has never been more important, and having the right ecommerce platform behind you makes all the difference. At Solar Web Design, we build bespoke WooCommerce websites for businesses that are designed to do one thing above all else: sell. Whether you are launching your very first online shop or moving away from a platform that is holding you back, we will build you something that looks professional, works brilliantly and gives your customers a shopping experience they will want to return to.
WooCommerce is our ecommerce platform of choice for most of our clients, and once you understand what it is capable of, it is easy to see why. It sits on top of WordPress, which means you get all the power and flexibility of the world’s most popular website platform combined with a fully featured online shop. The result is a website that is easy for you to manage, great for your customers and built to grow alongside your business.
WooCommerce is a free, open source ecommerce plugin built specifically for WordPress. It gives you everything you need to run a professional online shop, from product listings and stock management through to payments, shipping, discounts and customer accounts. It is trusted by millions of businesses worldwide and is widely regarded as the most flexible ecommerce solution available.
Because WooCommerce is built on WordPress, it benefits from all the same advantages. You have full ownership and control of your website and your data, there are no monthly platform fees eating into your margins, and you are not restricted by the limitations of a closed system like Shopify or Wix. Everything can be tailored to suit exactly how your business operates.
Some of the things WooCommerce can handle straight out of the box include:
When Solar Web Design builds your WooCommerce store, we do not just install a plugin and hand you the keys. Every online shop we create is fully bespoke, thoroughly tested and set up to perform from the moment it goes live.
Your online shop will be designed to reflect your brand and appeal to your target customers. We create custom layouts for your homepage, category pages and product pages so that everything feels consistent and professional. A well designed shop builds trust, and trust is what turns browsers into buyers.
The majority of online shopping now happens on mobile devices. Every WooCommerce store we build is optimised for smartphones and tablets first, ensuring that the checkout process is just as smooth on a small screen as it is on a desktop. A clunky mobile experience is one of the biggest reasons customers abandon their baskets, and we make sure that never happens on your watch.
We set up your preferred payment gateways so your customers can pay quickly and securely. Whether that is Stripe for card payments, PayPal, Apple Pay or a combination of options, we handle the technical setup so everything works seamlessly from day one.
Every product page we build is structured with SEO in mind. Clean URLs, proper heading structures, optimised image alt text and schema markup all help your products get found in Google searches. Getting organic traffic to your shop is one of the best ways to reduce your reliance on paid advertising over time.
Slow websites lose sales. Research consistently shows that even a one second delay in page load time can significantly reduce conversion rates. We optimise every WooCommerce store we build for speed, compressing images, minimising code and configuring caching so your shop loads quickly for every visitor.
A complicated checkout is one of the most common reasons customers abandon their purchase. We simplify the checkout process as much as possible, reducing the number of steps between product page and payment confirmation so that more of your visitors actually complete their orders.
We connect your shop to Google Analytics and set up ecommerce tracking so you can see exactly how your store is performing. You will be able to see which products are selling, where your customers are coming from and where people are dropping off in the checkout process. This data is essential for making smart decisions as your business grows.
There are plenty of ecommerce platforms out there, so it is worth understanding why we recommend WooCommerce for most of our clients rather than alternatives like Shopify or Squarespace.
With WooCommerce, your website and all of your data belong to you. You are not renting space on someone else’s platform, which means no monthly platform fees, no risk of your shop being shut down and no restrictions on what you can and cannot do with your store.
Platforms like Shopify charge a transaction fee on every sale unless you use their own payment system. WooCommerce does not. You keep more of every pound you make, which adds up to a significant saving as your sales volume grows.
Because WooCommerce is open source, it can be extended and customised in almost limitless ways. If you need a feature that is not available out of the box, the chances are there is a plugin that adds it, or we can build it for you from scratch.
WooCommerce can handle shops with just a handful of products all the way up to thousands of SKUs. Whatever size your business is today, your WooCommerce store will be able to grow with you without you needing to switch platforms further down the line.
We keep the process straightforward and collaborative so you always know what is happening and what comes next.
1. Discovery and planning
We start by getting to know your business, your products and your customers. We will talk through what you need from your online shop, how you want to handle shipping and payments, and what you want the overall experience to feel like for the people buying from you.
2. Bespoke design
We create a custom design for your store and share it with you before any development begins. You will be able to see how your shop will look across desktop and mobile and give us feedback before a single line of code is written.
3. WooCommerce development
Once the design is signed off, we build your store. We configure WooCommerce, set up your payment gateways, add your products and make sure everything is tested thoroughly across all devices and browsers before we go anywhere near launch.
4. Launch
When you are happy that everything is right, we go live. We make sure the transition is smooth and that your shop is fully functional from the moment your first customers arrive.
5. Ongoing support
We are here for you after launch. Our support packages mean you will always have someone to call on if something needs updating or you want to add new products and features as your business evolves.
Find out more about keeping your shop in great shape with our website maintenance packages.
Our WooCommerce websites start from £499 for smaller shops with a straightforward product range. Larger stores with more complex requirements, custom functionality or a high volume of products will be priced accordingly, and we will always give you a clear, detailed quote before any work begins.
There are no hidden costs and no surprises. What we quote is what you pay.
Get in touch for a free, no-obligation quote on your new WooCommerce website. Contact Solar Web Design today and tell us about your project.
If you are serious about selling online, a bespoke WooCommerce website gives you the best possible platform to do it. You get full control, no platform fees and a shop that is built around how your business actually works rather than the other way around.
WooCommerce websites from £499. Bespoke designs, mobile first builds and ongoing support included as standard.Get in touch with Solar Web Design today and let us build you an online shop that works.
Start today
Tell us about your project and we'll come back within 24 hours with ideas, pricing, and a clear plan — no obligation.
What we do
Beautiful, bespoke websites designed from scratch. No templates, no compromises — just a site that's unmistakably yours and built to convert.
Deliver pixel-perfect WordPress websites under your agency's brand. We build in the background so you keep the client relationship — and the credit.
Every site we build is fast, accessible, and search-engine ready. We make sure your investment actually gets found by the right people.
Shopify and WooCommerce stores designed to sell. From product pages to checkout, every detail optimised for conversion.
Ongoing care plans to keep your site secure, fast, and up-to-date. Think of us as your dedicated web team — without the overheads.
Let's have a chat. We'll listen, advise, and point you in the right direction. Please get in contact through our enquiry form.
Get in touch →Hosting & maintenance
Essential hosting for new businesses
Billed annually — £120/yr
Enhanced security & faster support
Billed annually — £300/yr
Priority everything, dedicated support
Billed annually — £600/yr
Questions
Not at all. WooCommerce is designed to be managed by business owners, not developers. Once your shop is live, we will walk you through how to add and edit products, process orders, apply discount codes and manage your stock. Most people find they are comfortable running things themselves within a very short space of time.
Yes, we can migrate products, customer data and order history from most other ecommerce platforms to WooCommerce. Whether you are currently on Shopify, Squarespace, Wix or another platform, get in touch and we will let you know what is involved for your specific situation.
Absolutely. WooCommerce is used by some of the largest online retailers in the world and can comfortably handle thousands of products. If you have a large catalogue, we can also help you think about how to structure your categories and navigation to make it easy for customers to find what they are looking for.
We can set up a wide range of payment options including Stripe for card payments, PayPal, Apple Pay, Google Pay and buy now pay later options like Klarna. We will help you choose the right combination of payment methods for your customers and your business model.
WooCommerce gives you an excellent foundation for SEO. We set up every store with clean code, optimised product pages and the right technical structure so that Google can properly crawl and index your products. With the right ongoing content and SEO strategy, a WooCommerce store can perform very well in organic search results.
Yes. We offer managed WordPress hosting that is well suited to WooCommerce stores. Our hosting packages include daily backups, SSL certificates, malware scanning and ongoing support. A fast, reliable host is especially important for ecommerce websites, so we make sure yours is on a platform that can handle the demands of a busy online shop. Take a look at our website hosting packages to find the right option for your store.
A straightforward WooCommerce store typically takes between 3 and 5 weeks to complete, depending on the number of products and the complexity of the design. Larger or more bespoke projects may take a little longer. We will give you a realistic timeline at the start of the project so you know exactly when to expect your new shop to be ready.
No problem at all. One of the great strengths of WooCommerce is how easy it is to extend after launch. Whether you want to add a new payment method, introduce a subscription product, set up a loyalty scheme or integrate with a third party system, we can help you do it. Just get in touch and we will talk through what is possible.
From the blog
You have a website. It has been live for a while. But the phone is not ringing the…
If you are a plumber, electrician, builder, roofer or any other kind of tradesperson, you might be wondering…
One of the most common questions we get asked by business owners thinking about getting a new website…